Fuel for Real Life

A food-box campaign built around routine, wellness, and real creator habits.

AurelineX made Factor part of the daily routine through practical creator meal moments, wellness storytelling, and social-first food visuals designed for everyday relevance.

Fuel for Real Life

Fuel for Real Life

Industry

Food & wellness

Food & wellness

ROLE

Creator strategy Lifestyle storytelling Social distribution Campaign optimization

Creator strategy Lifestyle storytelling Social distribution Campaign optimization

Deliverables

Creator meal content Routine-led briefs Social cutdowns Audience reporting

Creator meal content Routine-led briefs Social cutdowns Audience reporting

TIMEFRAME

12 weeks

12 weeks

VIEW PROJECT

VIEW PROJECT

VIEW PROJECT

Challenge

Kicker

THE ROUTINE

MADE RELEVANT

THE ROUTINE

MADE RELEVANT

Factor needed to own the space between convenience and considered wellness without sounding like a generic meal subscription.

Factor needed to own the space between convenience and considered wellness without sounding like a generic meal subscription.

Solution

Kicker

The habit

made visible

The habit

made visible

We built a creator-led system that made Factor feel like the smart answer to a busy day.

We built a creator-led system that made Factor feel like the smart answer to a busy day.

A launch system built around engineering precision and restrained performance.

A launch system built around engineering precision and restrained performance.

Creator strategy Lifestyle storytelling Social distribution Campaign optimization

Every surface, transition, and motion sequence was designed to communicate confidence through proportion, clarity, and technical detail rather than excess.

Every surface, transition, and motion sequence was designed to communicate confidence through proportion, clarity, and technical detail rather than excess.

Every surface, transition, and motion sequence was designed to communicate confidence through proportion, clarity, and technical detail rather than excess.

Previous

Previous

Previous

Previous

Previous

Asphalt 9: Legends

Gameloft

NEXT

NEXT

NEXT

NEXT

NEXT

Performance, in Progress

Lenovo

Gameloft

Asphalt 9: Legends

Lenovo

Performance, in Progress

Corsair

Built for the Battle Station

Playground Games

Forza Horizon: Made to Move

ALL PROJECTS

ALL PROJECTS

ALL PROJECTS